Creativity’s guidelines: building creative thinking

Abstract

This work aimed to establish what is meant by creativity, starting with old concepts and definitions. For this, the guidelines of creativity were explored, that is, the main elements that compose it. It was decided to explore further the definition of the Dimensions of Creativity (Rhodes, 1961), better known as the 4 Ps of creativity. It is divided into four dimensions that guide the definitions of creativity at present: Person, Process, Product and Press. The dimension of the creative person takes into account their values, emotions, habits, and behaviors; the creative process considers perception, imagination, motivation, learning, communication and creative thinking; the creative product approaches ideas, discoveries, arts and theories; and the creative press, the environmental and cultural influences, involves education and culture.